What are the differences?
Websites vs Interactive Publications
However, despite using the same technology, web publications are fundamentally different from websites.
Web publications are independent pieces of online interactive content with their own URLs.
They have distinctive features like linear navigation, immersive media, and rich animations that make them stand apart from regular websites or microsites.
Check out the 3 differences between websites and interactive publications
1. Cluttered vs. Structured
Websites are multi-functional by nature, and tend to be a maze of information without beginning or end. Digital publications encourage engagement by packaging information into smaller pieces of content. Information is presented in a clear, chronological order that guides readers through the content, supported by a visual page by page menu.
2. Multi-purpose vs. Specific purpose
Websites provide a broad range of information through blogs, pricing, or product features. Interactive Publications focus on a single use case. They have their own URL and let you give your best content a stage of its own.
3. Weeks vs. Hours
Websites require both designing and coding skills and take on average 45 days to build before going public. Digital publications can be put together quickly and without technical knowledge. This low-code approach makes it ideal for creating all sorts of supplemental assets that deserve more attention.